Why This Year Will Be the Strongest for Incentive Travel

2016 was a banner year for incentive travel, but 2017 will be the strongest yet.  As companies begin to get the message that incentive travel works, offering exceptional ROI via employee motivation to perform, the industry will only burgeon. The rebounding global economy is at the heart of the emerging incentive travel boom.  Confidence in this economic upturn has inspired companies to devote an increasing chunk of their budgets to incentive travel.  Since 2014, that chunk has grown by over 30%.  But several other factors play a role.

Peak experiences.

In a world grown small, people may still have a burning desire to see the Eiffel Tower or the Pyramids.  However, they’re more likely to want to ride a camel in Giza, than to simply take a selfie.  They’re more likely to want to experience the Eiffel Tower on a Parisian aerial adventure than to see it from a conventional perspective. The thrill of an experience that’s singular is imprinted on the memory forever, especially when shared with close colleagues, as a team.  Providing your people with well thought out, peak experiences that speak to them on an emotional level is a key trend.

Health and wellness.

The relationship between performance and employee health and wellness is well-documented.  Employees who are well in body, mind and spirit are ready to do their best work.  Awareness of this effect on the executive level has risen sharply in recent years. Coupled with the rising trend toward healthier living through activities like Yoga, executive awareness has created the conditions for health and wellness to become part of the fabric of incentive travel.  Corporate retreats which revolve around Yoga, spa services and activities like hiking are all contributing to the spike in interest in incentive travel.

Value consciousness.

Every employee has value to your organization.  From the person responsible for deliveries to the executive tier, every single person working with and for you brings unique value.  As organizations become more aware of this, the scope of incentive travel has broadened to extend its benefits beyond those traditionally included. With more employees entering the embrace of travel incentives, the demand for rewards like these are expanding, driving the need for corporate planners to gain greater insight into the interests of their co-workers. You can see why this year will be the strongest for incentive travel.  As the sector evolves and more companies are using its benefits to increase performance and reach organizational goals, the landscape is changing in creative and dramatic ways. At Incentive Travel Group, we think that’s exciting.  With evolution comes growth and 2017 promises to realize more of incentive travel’s potential than any other year, to date.  New wrinkles in incentive travel represent opportunities to inspire your people to greater heights. For quality incentive travel planning, implementation and programming, Incentive Travel Group brings your organization over two decades of experience.  With logistical expertise and relationships with key vendors all over the world, we bring you incentive travel’s leading edge.  Contact us for more.

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  • Evan Polin
    Sandler Training

    "I've been working with Bruce and his team on two projects and they've been great to work with. Bruce has helped us set up a referral/incentive program for us to roll out with our clients and strategic partners. Bruce was great to work with. He's set up a 7 tier program that allows for flexibility and he's also helped us to market the program."

  • Kevin O'Keefe
    Vice President World Wide Sales, Maginatics, Inc.

    "Beverly arranged and managed the early Envivio Sales incentive trips for us. Each of our events was an outstanding and motivating experience Our Sales team appreciated the attention to detail and to fun. Qualifying for the "trip" was a motivating factor behind many end of year sales pushes. I will use Beverly again in the future."

  • Mickey Poorman
    Laird Technologies

    "Peak Performance’s attention to detail and personal service made me feel like I had a true corporate meeting planning partner that I could rely on throughout the planning process right up until I was on site. I look forward to doing more meetings with them."

  • Marco Lopez
    C& J Energy Services, Inc

    "I have used your services two years in a row and you all have made my vacation a great one. You have the most helpful and considerate employees. Always very friendly, respectful and willing to make my travel experience a good one. Thank you and keep up the great job."

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