Tips for Choosing a Suitable Location for Your Sales Incentive Travel Program

If you are looking for a way to boost your business's competitiveness, increase productivity and even attract and retain top talent within your organization, there are several strategies that you can enforce. One such strategy is a sales incentive travel program.

Such an incentive program offers unmatched advantages including increased productivity and sales as well as employee retention. Furthermore, this program often pays for itself by facilitating an increase in your company's revenues.

However, planning, designing and implementing a travel incentive scheme is no easy feat. In order to take full advantage of the aforementioned benefits, there are several stumbling blocks that need to be hurdled. These include program design and implementation, communication with employees, making executives and managers commit to the program, setting parameters for the recognition of top performers, and even the selection of a suitable destination.

But what exactly makes a suitable destination for an incentive travel program for your sales team?

Before settling upon a particular destination for top performers in your organization, there are a few key factors to consider.

First, you have to make sure that the destination you choose appeals to your sales team. Otherwise, you cannot generate excitement and anticipation on the part of program participants.

Next, you need to put yourself in the shoes of your employees and ask what will compel them to elevate their performance in order to get that reward.For this, you need to look beyond the actual destination itself and direct your attention toward the experience waiting for program winners. Simply put, if they can essentially experience the same things in your typical vacation resort, there might be no compelling reason for them to perform better.

An ideal destination offers a combination of several key elements, including five-star accommodations and services, exceptional value for money, unique experiences, exciting activities, and sheer breadth of options for meals, sightseeing spots and activities.

Other crucial factors to consider in choosing the destination for your travel incentive program include available entertainment, leisure activities, cuisine, culture and the weather and climate.

Finding a suitable destination for your travel incentive scheme is indeed a tough task that should not be taken lightly. Whether you are choosing among local or international destinations, take the time to weigh each choice accordingly while taking into account what your employees want.

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  • Evan Polin
    Sandler Training

    "I've been working with Bruce and his team on two projects and they've been great to work with. Bruce has helped us set up a referral/incentive program for us to roll out with our clients and strategic partners. Bruce was great to work with. He's set up a 7 tier program that allows for flexibility and he's also helped us to market the program."

  • Kevin O'Keefe
    Vice President World Wide Sales, Maginatics, Inc.

    "Beverly arranged and managed the early Envivio Sales incentive trips for us. Each of our events was an outstanding and motivating experience Our Sales team appreciated the attention to detail and to fun. Qualifying for the "trip" was a motivating factor behind many end of year sales pushes. I will use Beverly again in the future."

  • Mickey Poorman
    Laird Technologies

    "Peak Performance’s attention to detail and personal service made me feel like I had a true corporate meeting planning partner that I could rely on throughout the planning process right up until I was on site. I look forward to doing more meetings with them."

  • Marco Lopez
    C& J Energy Services, Inc

    "I have used your services two years in a row and you all have made my vacation a great one. You have the most helpful and considerate employees. Always very friendly, respectful and willing to make my travel experience a good one. Thank you and keep up the great job."

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