In motivating a business organization's sales force, it can utilize various tools including rewarding top performers with cash, gadgets or even travel incentive certificates. Each of these can prove to be valuable in motivating employees and increasing a business's bottom line. But what sets the latter apart? Here's a brief glimpse of the advantages of offering travel incentives. One of the obvious advantages of rewarding top performers with travel certificates is that the reward is memorable. You can offer gadgets or other material things to your key players but more often than not, they can buy these by themselves. With cash, it’s easy to forget how one spends it. But if you reward top performers with a vacation to a desirable location, positive buzz will circulate around the office floor. On top of that, travel incentives can be cost-efficient as compared with their other counterparts. By setting the program parameters correctly, the participants in the incentive scheme will practically pay for their prize in the form of increased sales. Travel incentives are versatile in terms of helping an organization achieve its various goals like increasing its profits, motivating employees, boosting employee retention and more. With travel incentives, employees feel that the organization is going out of its way to make them feel valued and appreciated. In turn, this creates a positive environment which translates to creativity and productivity. Satisfied employees can then act as ambassadors for your organization, attracting other top performers from the outside to join you. As for your employees, they will welcome a break from their routines and the demands of their work. On top of that, vacations, no matter how short, can provide numerous benefits to employees including improved health and motivation while keeping boredom at bay. That is not to say that all incentive programs will prosper. Some, in particular, are doomed from the start. In order to bolster success, organizations should pay attention to three particular areas: objective, funding and performance tracking. Before designing an incentive program, the organization must first clarify its objectives, be they to foster team unity or to increase sales. Next, the organization must determine the best funding platform for the incentive scheme. Again, the organization can build the program in such a way that additional income is generated, which in turn can be used to pay for it. If the organization has a surplus of funds, it can completely or partially fund for the incentive scheme. Finally, careful attention should be paid to tracking employee performance. Objective metrics should be put into place so that participants can know where they stand against the others as well as create an impression of impartiality.