The Advantages of Employee Travel Incentive Programs

It may seem counterintuitive to think that non-cash rewards like employee travel incentive programs are far superior to giving cash bonuses to employees. However, numerous studies indicate that non-cash rewards, including travel incentives, can motivate employees more and allow organizations to reach their goals faster.

Indeed, for a lot of people, having extra money to pocket after a job well done would be nice. However, travel incentives can offer more. This incentive program can attract the interest of more employees, generate excitement, and motivate them to step up their performance in order to meet organizational goals.

Why non-cash rewards are better

Apart from the aforementioned advantages of non-cash rewards, there is one crucial factor that makes it a better choice for organizations that want to cultivate a culture of excellence: human emotion.

Indeed, when you ask employees to choose between cash and non-cash rewards, a majority will select cash rewards. However, when they have already received either of the two, a majority will say that non-cash rewards were more satisfying. The reason behind this is that employees see non-cash rewards as gifts—something that they wouldn't buy on their own because the cost is too prohibitive or may seem too indulgent for them. Given the choice between money and non-cash rewards, people choose the former because it seems to be the practical choice.

The argument for travel incentives

Indeed, getting rewarded with cash for your efforts is nothing to scoff at. However, when you factor in the emotional rewards associated with non-cash incentives, the participants will almost always attach a higher value to non-cash rewards like travel incentives.

Additionally, when a person is rewarded with money, more often than not, the recipient almost always loses sight of the reward aspect. The reason behind this is that the money is used for practical purposes, like paying bills.

Many feel that buying luxurious items or going to a vacation may seem too indulgent. This is what makes a travel incentive more special—the recipient does not feel irresponsible or indulgent.

Additionally, the recipients of travel incentives are given an opportunity to create positive memories that they can share with either other winners or their loved ones. These memories can be cherished for a longer time and can create a positive impact on the way the organization is perceived by its members.

In short, if you are looking for an effective way to boost employee motivation, facilitate team building, and increase productivity and sales revenues, you should highly consider implementing a travel incentive program in your business.

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  • Evan Polin
    Sandler Training

    "I've been working with Bruce and his team on two projects and they've been great to work with. Bruce has helped us set up a referral/incentive program for us to roll out with our clients and strategic partners. Bruce was great to work with. He's set up a 7 tier program that allows for flexibility and he's also helped us to market the program."

  • Kevin O'Keefe
    Vice President World Wide Sales, Maginatics, Inc.

    "Beverly arranged and managed the early Envivio Sales incentive trips for us. Each of our events was an outstanding and motivating experience Our Sales team appreciated the attention to detail and to fun. Qualifying for the "trip" was a motivating factor behind many end of year sales pushes. I will use Beverly again in the future."

  • Mickey Poorman
    Laird Technologies

    "Peak Performance’s attention to detail and personal service made me feel like I had a true corporate meeting planning partner that I could rely on throughout the planning process right up until I was on site. I look forward to doing more meetings with them."

  • Marco Lopez
    C& J Energy Services, Inc

    "I have used your services two years in a row and you all have made my vacation a great one. You have the most helpful and considerate employees. Always very friendly, respectful and willing to make my travel experience a good one. Thank you and keep up the great job."

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