Key Trends to Inspire Your Employees in 2018

You’re a savvy employer, so you know your employees need strong motivational support to do their best work.  You know that inspiration drives your brightest and best, encouraging them to double down on productivity.  That helps move your organization forward. We’re aware of some key trends to inspire your employees in 2018.  Working from the basis these trends provide helps to demystify the appeal of incentives to your employees. They’re all individuals.  They all have different interests and dreams.  And tapping into those interests and dreams is key to finding the inspiration that lights the fire in their bellies.


Economic and lifestyle minimalism is a trend which has been growing in influence in recent years.  Consumers are rejecting the proposition that money brings happiness.  Instead of chasing higher salaries and more consumer goods, people today are choosing the less-traveled road of a life with more personal time to pursue interests other than work. The trend toward minimalism may be rooted in the economic turmoil which was triggered by the 2008 financial crisis, but contributing factors are also environmental consciousness and other social issues, including a communal questioning of a rigid, traditional work ethic. What this tells those of us who work in incentives management is that people attach less value to financial rewards and more to rewards which speak to them as people, where they stand.


Intimately tied to the minimalist movement, the experience economy acknowledges the reality that many people are now keenly interested in experiences which enhance both their lives and their understanding of the world. Instead of becoming more connected by technology, we’re becoming increasingly isolated from each other.  Many of us find our most powerful social connections in the workplace and site our experiences of community there. Incentive programs can exploit the experience economy by acknowledging the role of experience and connection in their incentives.  This is especially potent when applied to team-building trips and employee recognition excursions. People want to share unique experiences which restore their sense of belonging in a data-driven world and so, experience and connection with their peers are crucial to effective incentives.


Personalization is an emerging trend which demands that goods and services be tailored to individual needs and preferences.  The application to incentives here is clear. Tailoring incentives to the preferences of your employees is a key factor in making them effective.  When you’re offering an incentive which speaks directly to what you understand as the key desirable elements being expressed by specific employees, you’ve created a uniquely appealing inspirational tool. Creating an incentive program which actively seeks out the dreams and interests of employees is where great incentives begin. And Incentive Travel Group brings them to life.

Two decades of expertise.

ITG’s two decades of expertise in travel incentives programming, development, logistics and execution, brings your company the apex of travel incentives which inspire and motivate your people to greater heights. Ready to put these key trends to inspire your employees in 2018 to work?  Contact us to find out how.

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  • Evan Polin
    Sandler Training

    "I've been working with Bruce and his team on two projects and they've been great to work with. Bruce has helped us set up a referral/incentive program for us to roll out with our clients and strategic partners. Bruce was great to work with. He's set up a 7 tier program that allows for flexibility and he's also helped us to market the program."

  • Kevin O'Keefe
    Vice President World Wide Sales, Maginatics, Inc.

    "Beverly arranged and managed the early Envivio Sales incentive trips for us. Each of our events was an outstanding and motivating experience Our Sales team appreciated the attention to detail and to fun. Qualifying for the "trip" was a motivating factor behind many end of year sales pushes. I will use Beverly again in the future."

  • Mickey Poorman
    Laird Technologies

    "Peak Performance’s attention to detail and personal service made me feel like I had a true corporate meeting planning partner that I could rely on throughout the planning process right up until I was on site. I look forward to doing more meetings with them."

  • Marco Lopez
    C& J Energy Services, Inc

    "I have used your services two years in a row and you all have made my vacation a great one. You have the most helpful and considerate employees. Always very friendly, respectful and willing to make my travel experience a good one. Thank you and keep up the great job."

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