What does it take to attract and lure top talent? No matter what industry your business is in, your organization is only as good as your personnel. If you want your business to grow and thrive, it is essential to invest in your people and keep top performers within the fold. However, luring and keeping top performers can be quite a tricky task. Even if you think that your key employees are happy with their current state, it is highly likely that they'll grab a better opportunity when one comes along. But apart from employee retention, keeping close tabs on the people in your organization offers several benefits. For one, you'll better understand what keeps them satisfied. Second, you'll be able to increase productivity while limiting employee turnover. And in the long run, you'll even save up on costs by keeping key personnel and making your business grow along with them. Today's businesses can implement an array of strategies to meet the goal of keeping employees happy and making them stay put. These include offering competitive wages, flexible schedules and even recognition. Another tried-and-tested way to retain your organization's top talent is through a corporate incentive travel program. This program is a versatile tool that allows businesses to motivate their employees and attain other goals like increase productivity and sales. However, setting a corporate and incentive travel scheme is not just about setting a budget or determining who can benefit from it. In order to maximize the results from this type of incentive program, planning is essential. Designing a suitable incentive program for your employees entails a multi-step approach. From the onset, your goals should be clear – whether you want an increase in sales or an increase in new customers. Afterwards, you'll need to determine who will be included in the incentive program. After these initial steps, your next goal is to determine what incentives appeal to your intended audience. Next, you'll have to factor in your personnel's behavior and performance in order to determine suitable goal posts. It is also worthwhile to put into place metrics that will allow you to objectively determine and track employee performance. Due to the complicated nature of designing, planning and even implementing a corporate travel incentive program, it is worthwhile to enlist the aid of experts like Peak Performance which will allow you to reap the benefits of a well-though-out program without the associated hassles.